Note to Visitors

The 988 Campaign for Canada, and the Twitter hashtag #Bring988toCanada we created, are dedicated to the families of the victims who have been tragically lost.  May their memories be a blessing and serve to bring about awareness of the changes that are needed to deliver the mental health support Canadians deserve.


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Latest on 988 for Canada


Kathleen Finlay calls for a national response from Ottawa to address the pandemic’s mounting toll in mental health distress and suicide risk. Latest in The Hill Times. 





After our repeated pleas to MPs and Senators for more than a year to get behind the campaign to bring 988 to Canada, the House of Commons finally voted to support the idea. It’s disappointing that there was no recognition of the victim- and family-led campaign that introduced this life-saving innovation to Canada. The proposal is currently before the CRTC.  


In all the months of our campaign, and tireless efforts to promote the idea in media interviews, op-eds and in personal discussions, not a single official in the federal government, cabinet minister or representative of the CRTC has ever reached out to the campaign for our input. Not a single one.


Visit Kathleen Finlay’s new advisory specializing in building trauma-informed practices and innovative policies for mitigating harm, fostering healing and spearheading a culture of caring.  We’re bringing compassion to life in governments, public institutions and private corporations.


Watch Kathleen Finlay’s interview on Wild/Outdoor TV. Support for 988 is coming from every quarter in Canada. It’s time to make it a reality. 


Watch what CTV National News chief anchor Lisa LaFlamme says about 988, the three- digit national suicide prevention lifeline, and the woman behind the campaign to bring it to Canada. Then read more about it inside. It really does beg the question: With an innovation like this that has been shown to be a game- changer in saving lives, why are our federal politicians giving it the back of their hand — even as our rates of suicide and mental health crisis soar during COVID-19. 



The 988 Campaign for Canada acknowledges that we are on the traditional territory of many nations including the Mississaugas of the Credit, the Anishnabeg, the Chippewa, the Haudenosaunee and the Wendat peoples and is now home to many diverse First Nations, Inuit and Métis peoples. Toronto is covered by Treaty 13 signed with the Mississaugas of the Credit, and the Williams Treaties signed with multiple Mississaugas and Chippewa bands.